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14 Oct 2025

The Power of Personalization in Hospitality Marketing

From birthday messages to curated local guides — how small touches boost loyalty In today’s competitive hospitality landscape, guests are no longer just looking for a place to sleep. They’re seeking experiences that feel personal, meaningful, and memorable. The good news? With the right digital tools and marketing strategies, hotels can deliver exactly that — and stand out from the crowd. Why Personalization Matters Personalization isn’t just a buzzword. It’s the difference between a guest feeling like “just another booking” and a valued individual whose preferences truly matter. Studies show that travelers are more likely to return to properties that make them feel recognized and understood. At eCom Hotels, we believe personalization is one of the most powerful tools in a hotel’s marketing arsenal —…

29 Sep 2025

Track Your Campaign Success Like Never Before

We’re excited to share a major update that makes it easier than ever to see the value of your eCom Hotels campaigns. Starting this September, you’ll now be able to track exactly which bookings are coming directly from your campaigns—clearly marked under the “eCom Hotels” source channel.  What this means for your property: Full transparency on which bookings are campaign-driven Clear tracking of the direct revenue generated by eCom Hotels Smarter measurement of your return on investment This upgrade is a big step forward in showcasing the real impact of your campaigns, giving you a transparent view of how eCom Hotels is helping grow your direct bookings.  From September onwards, look out for “eCom Hotels” as the source in your booking reports. At eCom Hotels, we’re committed to making…

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Truelove Ntombi profile picture
Truelove Ntombi
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Been working with ecom for some time now. I live the fact that when ever I need help they are easy to be reachable and quick to respond. I give you 10/10.keep up the good work
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Bernice van Zijl
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Amazing Team to work with!
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Manqoba Mkhabela
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Damien Ellis profile picture
Damien Ellis
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I had an amazing experience with eCom South Africa! Their service is top-notch, and they truly understand the needs of online businesses. The platform is user-friendly, their support team is responsive, and they provide excellent tools to help businesses grow. Whether you're a small startup or an established brand, eCom South Africa offers great solutions tailored to your needs. Highly recommended! 🚀🔥
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Heleen Bornman
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It's always a pleasure collaborating with the eCom team. Yolanda is exceptional and consistently eager to help.
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Petra Kruger
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Have been working with eCom for a few years now for Cosmo Group. I can recommend them to any business that want to grow and use digital marketing and don't know where to start. Calvin and the team are superb!
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Jeanette van der Merwe
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Calvin and Yolanda, thank you very much for helping us with the marketing of our guesthouses. You always go out of your way to solve any issues as soon as possible. Thank you for the kind but very efficient service.
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Minnie White profile picture
Minnie White
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I work for Koopkrag in the IT department who works in collaboration with E-com, and with their team at E-com there is absolutely no effort in accomplishing our companies goals. Thank you!!
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Melissa Van der Merwe
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Danette van der Merwe
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